How do you raise the game? How do you ladder up from execution to idea?
A man may die, nations may rise and fall, but an idea lives on
It doesn’t happen by chance. It takes a lot of inspiration and an equal amount of rigour. Award winning creatives agree that they enjoy the freedom of a tight brief. The process becomes easier; the work becomes substantially better and the creative has a lot more to be proud of.
Dawn’s Gone Shopping can take on the entire process from start to finish. We can do the bits you want us to do. Or we can work with your people to create a new culture where creative briefs become an integral and valued part of your marketing system.
Dawn’s Gone Shopping has developed Velvet Handcuffs to make the entire process of luxury brand management easy and pragmatic.
He who wishes to be obeyed must know how to command
From the development of a brand manual with all assets clearly identified through to the creation of a fool-proof central approval and production system, Velvet Handcuffs can make communications’ consistency all perfectly easy, totally reliable, far more cost-effective and the process visibly more transparent.
In collaboration with LoveEurope - one of London’s most experienced, multi-disciplined, state-of-the-art production companies - wherever the brand is seen, it’s the same beautiful brand.
Dawn’s Gone Shopping believes that communications for luxury brands is all about engagement. As the flood of new media opportunities present themselves, the rules of engagement change and update themselves constantly.
I'm interested in various kinds of passionate engagement. All my work says be serious,
be passionate,
wake up
The Engagement Ring is the process by unique ideas are generated to engage consumers in ever smarter, ever more rewarding ways.